What is Co-operative Marketing Partner Program?
Philippine agents who sell Taiwan travel packages and plan to carry out advertising with the aim of increasing tourists to Taiwan, Taiwan Tourism Bureau (TTB) is interested in sharing expense of the advertisements.
Sharing ratio and amount (half year)
The program will support at least 43% of the qualifying costs, capped at USD 15,000/ 17,500/ 20,000 depends on sales performance.
| Sales performance | Sharing ratio | Maximum TTB pay |
|---|---|---|
| 1000 pax below | 43% | USD 15,000 |
| 1001-3000 pax | 45% | USD 17,500 |
| 3001 pax above | 47% | USD 20,000 |
Promotional Media
Types of media that can be used:
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Newspaper
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Magazines
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Leaflet
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Giveaways
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FB/IG ads
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Booth backdrop in Travel Fair
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Google ads
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TV ads
-
Radio ads
Two program periods
| THREE PHASES | 1.Application | Approved by TTB | 2.Promotion | 3.Claiming |
|---|---|---|---|---|
| 1st half year | Before executing promotion | Feb-Jun | before Jul 10th | |
| 2nd half year | Jul-Nov | before Dec 10th |
It is better to submit application 30 days before you are going to carry out promotion.
Program Guidelines
Please review the Program Guidelines for detailed information on how to apply and related terms and conditions that should be followed.